How to Book 3 Sales Calls in a Day Even with a Dry Calendar

Does your calendar look like an empty wasteland while everyone else seems to be booking call after call? If you're struggling to fill your schedule, you're not alone. Let's dive into some effective strategies to book three sales calls in a single day, even if you have no social media audience to leverage.

Reach Out Efficiently

There are three main methods to reach out and book sales calls quickly: cold calling, cold emailing, and LinkedIn outreach. Here's how you can utilize each of these methods effectively.

Step 1: Cold Calling

The first step is to use a lead generation tool like Clay to create a targeted list of prospects. Start by clicking "create new table" and choose from various data sources to find people in your Ideal Customer Profile (ICP). For local businesses, use Google Maps; for e-commerce, use Store Leads; and for general searches, LinkedIn is a great option.

For example, if you're targeting founders, co-founders, or CEOs in the software industry with a focus on AI, you can narrow it down to those living in New York City. Once you have your list, you can easily import the data into a table.

To cold call, you'll need phone numbers. Clay integrates seamlessly to help you find these numbers. Simply add a column, select "add enrichment," and type in "phone number." Clay's integration will search for mobile numbers using LinkedIn profiles. Once you have the numbers, feed them into an AI dialer like Orum to efficiently route calls to your sales team. From there, pitch your product and aim to book a call.

Step 2: LinkedIn Outreach

Personalization is critical when reaching out on LinkedIn. Generic messages are often ignored, but personalized messages show that you’ve done your research and genuinely want to connect. Here’s how to craft effective personalized messages:

• Include Specific Details: Mention the recipient’s recent achievements, company growth, or any mutual connections. This shows you’ve taken the time to learn about them.

• Be Concise and Clear: Your message should be brief but impactful. Clearly state why you’re reaching out and how you can provide value.

• Use a Friendly Tone: While maintaining professionalism, a friendly tone can make your message more approachable and engaging.

Personalization strategies can also be discussed in a sales meeting to tailor your approach effectively.

For example, you might say,

“Hey {{firstName}}.

Saw that {{company) has grown by {{x}}% and figured you'd want to keep the momentum with a more efficient sales team.

Clay is a software that allows you to send your SDR's top of funnel messaging at 10x the speed of a team without Clay.

I'll recreate your SDR's exact copy at scale in a call, completely free. Any interest?”

Step 3: Cold Emailing

Cold emailing and LinkedIn messaging work similarly in terms of sequencing. For emails, use a tool like Smartlead. Insert your email copy with variables, which Clay will populate with the appropriate data. The same process applies to LinkedIn with a tool like HeyReach. By running campaigns on both platforms, you increase your chances of getting noticed and booking a call.

Utilize the Right Tools

Throughout this process, the tool that ties everything together is Clay. It simplifies lead generation and data integration, making your outreach efforts more effective. To learn more about the lead generation strategy that took years to perfect, check out the link in the video description.

Conclusion

By leveraging these strategies and tools, you can turn your dry calendar into a bustling schedule of sales calls. Whether through cold calling, emailing, or LinkedIn outreach, the key is personalization and efficiency. Give these methods a try and watch your calendar fill up.

For more insights and detailed strategies, be sure to explore the resources linked in the video description. Happy prospecting!